Here are some ideas: Most people watch ASMR videos while they are already in bed, right before going to sleep and right before turning out the lights. Others may watch the videos in the hour or so ...

as ASMR “is also associated with feelings of a kind of calmness and relaxation”, which is why, for example, some people like to watch these videos before bed, to help them get to sleep.

The man said he uses ASMR (autonomous sensory meridian response) to get to sleep every night, and when his stepfather complained of the same problem, the man suggested he try ASMR too.