To Wan Bing, baijiu is more than just a liquor. "It's a symbol of cultural heritage, a tool for bridging worlds, and a ...

For starters, baijiu's fermentation process is fascinating. Unlike most Western spirits, the grains -- which include sorghum, ...

He had been working in Chengdu, Sichuan province, as a government official and was in charge of investigating local baijiu industries. "I was shocked by the unique aroma of fermentation ...

And for hundreds of years the drink of choice in China for these celebrations has been baijiu - a clear spirit made with fermented grains which packs a potent punch. Baijiu is also often drunk ...

Drinks International reported on Thursday that Guqi Distillery, a whisky brand that is the result of a partnership between ...

By communicating with local customers and distributors face to face, the team had a better understanding of the U.S. market's preferences and demands for high-end Chinese Baijiu. What's more, they ...