Kanye West gives online followers a preview of his first basketball sneaker with adidas. Kanye West Teases “I Love It” and “Free Lil Pump” Merch ...
Kanye, alongside Adidas, crafted the design of Yeezy selections which successfully became trending items worldwide. According to FastCompany, Yeezy drove an estimated US$1.7 billion in revenue ...
The SHOWstudio founder’s latest project in partnership with West sees the pair attempt to reimagine the experience of online shopping in a new e-commerce site for West’s fashion brand Yeezy, which has ...
Following showings at New York Fashion week that generated less than favorable reviews for both YEEZY Season 1 and YEEZY Season 2, the Yeezy Boost has only climbed in popularity, becoming arguably ...
A more than 30-year footwear veteran, Smith has worked at top brands such as Adidas, Nike, Reebok and New Balance, and most recently served as a key footwear designer for Kanye West’s Yeezy brand.