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Marketing
9 小时
2023 Salary Guide: Pay Forecasts for Marketing, Content, and PR Positions
The median starting salary for a corporate chief marketing officer in the United States is expected to be $175,500 in 2023, according to recent research from Robert Half. The report was based on data ...
Marketing
4 天
Reversing the Revenue Decline: Three Crucial Steps for Marketing Agencies in 2024
Use data to drive decisions. Beyond reporting, use the data you collect to drive strategic decisions. If certain campaigns or ...
Marketing
13 天
Navigating AI Adoption and Use in Marketing: A Strategic Approach
Learn how AI can enhance business strategy through automation, data democratization, personalized marketing, and ...
Marketing
13 天
How Social Media Is Impacting Gen Z's Mental Health [Infographic]
Social Media Marketing - Gen Zers say social media's impact on their mental health is complicated—that the platforms often ...
Marketing
13 天
What Motivates B2B Buyers to Share Vendor Content
B2B buyers say they're most likely to share vendor content that analyzes data related to their specific industry or role, ...
Marketing
5 天
Get Your Message Into the Inbox: The Importance of Warming Up a Business Email Account
Learn how to warm up a business email account for better deliverability and ensure your emails reach the inbox.
Marketing
11 天
Seven Tips for Running a Successful PR Campaign [Infographic]
This infographic looks at what it takes to run a PR campaign that reaches the right people and benefits the business.
Marketing
6 天
B2B Marketing Budgets in 2025: Spend and Priority Trends
Marketing Strategy - Most B2B professionals expect their firm's marketing budget will either increase or stay the same in ...
Marketing
11 天
We Don't Need Your Pride, We Need Your Respect: The LGBTQ+ Community and Corporate America
Corporate Pride initiatives lack depth, prioritizing profit over genuine allyship and failing to support the LGBTQ+ community ...
Marketing
6 天
The Ultimate SEO Keyword Research Checklist [Infographic]
It looks at nine key steps for developing an effective strategy: brainstorm seed keywords, discover relevant search terms, ...
Marketing
12 天
The Impact of Privacy Laws on Digital Advertising
Advertising & Promotions - Most advertising decision-makers expect privacy laws will impact their ability to deliver ...
Marketing
6 天
Five Use Cases for AI in B2B Marketing (Beyond Content Generation)
Explore five advanced AI use cases beyond content generation, helping B2B marketers increase leads, personalization, and ...
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