With the arrival of the Spring Festival on January 29, 2025, Yanghe, a renowned Chinese baijiu brand, continues to play a significant role in this festive season. This year, Yanghe has once again ...
When the American writer Derek Sandhaus arrived in Shanghai in 2006, he soon encountered Chinese baijiu — a fiery and powerful liquor found at dining room tables and bars across the country. He didn’t ...
Amiddle-aged Chinese cardiologist friend told me two years ago that after tasting alcohol from different countries, he could finally appreciate baijiu, a name that encompasses the whole spectrum ...
Amid China's macroeconomic and consumption headwinds, our baijiu coverage trailed the broader market in 2024, falling 19% on average, compared with a 13% rise in the Shanghai Composite Index.