Unlike correlation-based methods, which are widely understood and now relatively easy to implement, causal models demand a high level of expertise. Arguably, only a select group of experts can ...

Prior Labs secures $9.3 million in 'preseed' funding to build foundation models for handling this common, but complex data ...

Google first launched the MMM in March 2024 and has since tested it with ‘hundreds’ of brands globally. Meridian uses Bayesian causal inference, with the model combining prior knowledge with signals ...

Google's open-source marketing mix model (MMM) promises to modernise campaign performance for brands and ad agencies. But ...

Over the past decades, computer scientists have created increasingly advanced artificial intelligence (AI) models, some of ...

The key AI trends 2025 according to Gartner with a look at the importance and place of a human-first AI approach and literacy ...

Two experts outline principles and action steps for supporting transgender and nonbinary students amidst federal rollbacks of ...

A new study tracking Los Angeles traffic patterns finds that delays — even as slight as 30 seconds per mile — make commuters ...

Using a regression discontinuity approach, we uncover three findings: (1) Higher benefit levels distort employment more than benefit extensions. (2) Benefit durations and levels interact: Longer ...