Custom vinyl stickers can also be used to entice customers to active participation. Many people consider sharing and collecting cool designs as a pastime thereby creating a word-of-mouth marketing ...

When Penguin Group and Random House merged in 2013, they fused their names into a sleek new typeface logo. Penguin's logo of ...

Southwest Airlines is hitting the pause button on some of its hirings, internships and employee events this year as the ...

The retailer says the new branding "exudes the energy of Walmart." Social media users think it looks the same.