With almost 200 reviews on Nike's website, shoppers give the two-time NBA MVP's signature shoes 4.5 stars out of five. As one impressed buyer put it: “Once you break these things in, they are a dream.
Elsewhere, the company has risked alienating sneaker enthusiasts with lawsuits. It tried to throw new sneakers and other gear at waning consumer enthusiasm, to little avail. Finally, Chief Executive ...