NatWest launches Team GB sponsorship with new ad
2024年2月20日 · NatWest has launched its first Team GB ad campaign in the run-up to the Paris 2024 Olympics. The new campaign, ‘Whatever your goals, let’s get going’, showcases the power of motivation and momentum in achieving your goals and features Olympic medallists, Asha Philip, Max Whitlock, Emily Campbell, Duncan Scott, Helen Glover and Beth ...
TikTok dominates in the UK, new research reveals
2024年2月21日 · The report also shows that the social media giant tops the charts when it comes to mobile apps ranked by consumer spending, followed by Tinder and Disney+ in second and third place, respectively.. Multiple platforms, including Facebook, Instagram, TikTok, LinkedIn and Snapchat grew their advertising reach year-on-year, the data revealed, with Pinterest adding …
IMImobile acquires Impact Mobile to expand North American …
Cloud communications specialist IMImobile has agreed to acquire Impact Mobile, one of Canadas leading providers of end-to-end mobile engagement solutions, from Dealnet Capital Corporation. The acquisition is aimed at extending IMImobiles reach into the US while also complementing IMImobiles product set and customer base.
Toyota launches The Big One Sales Event summer ad campaign
2023年7月6日 · The spots will run in the US throughout July across TV, social and digital as part of Toyota’s The Big One Sales Event. Toyota worked with agency AOR 22Squared on the campaign. Alex Lukacs, VP and Creative Director of 22Squared, said: “We were really inspired by the statistic that two out of three Americans entered 2023 with the optimism ...
15 years of WhatsApp: How has the platform evolved?
2024年2月23日 · Since launching in 2009, WhatsApp has become a staple in the way people communicate, revolutionising the mobile messaging industry.. Now with roughly two billion monthly users, the platform has undergone significant transformations since launch, introducing new features, new functionalities and even being acquired by technology giant Meta. To …
TikTok puts spotlight on emerging creators in biggest UK ad …
2020年9月7日 · TikTok’s latest UK campaign – its biggest one yet – is designed to be a ‘love letter’ to the app’s community of creators, celebrating some of the people that have managed to make a name for themselves on the short-form video platform.
WATCH: Giffgaff debuts ad under Pablo’s creative direction
2024年9月23日 · Giffgaff has launched its first campaign since indie agency Pablo took over the account from Neverland earlier this year. The 31-second ad features the protagonist in a dreamlike setting, playing a trumpet gracefully in a field of flowers. This new brand platform, led by the hero campaign, aims to ...
Trebor launches Own it - Mobile Marketing Magazine
2023年10月9日 · Mondelez International’s confectionery brand, Trebor, has unveiled a campaign titled ‘Own it – Be Proud of How You Sound’, which showcases the diverse accents of real people across the country.The multichannel push was developed in partnership with creative agency, Elvis, with media planning and buying by Publicis Media. Following the launch of Trebor’s …
Affiliate marketing for mobile marketers: a guide to success
2023年9月19日 · The following are the five key benefits of affiliate marketing for mobile marketers: 1. Mobile-centric Audience Engagement. Nowadays, people increasingly rely on their mobiles, from browsing the web to making online purchases. It recognizes and leverages this trend by targeting users on their preferred devices.
Shape History launches new creative campaign - Mobile …
2024年9月13日 · News. Shape History has unveiled a new campaign aimed at promoting the Royal Academy of Engineering’s Green Future Fellowships (GFF) programme. At the forefront of the campaign is a hero video that emphasises the GFF’s ability to unlock impactful climate change solutions, supported by cutting-edge behavioural science and data analytics.